NAIROBI, Kenya—Stanbic Bank has launched a nationwide campaign dubbed ‘Keep Growing’ aimed at encouraging individuals, entrepreneurs and businesses to pursue growth opportunities amid Kenya’s evolving economic landscape.
The campaign reaffirms the lender’s commitment to supporting customers through financial solutions designed to promote resilience, long-term prosperity and sustainable business growth.
Speaking during the launch, Stanbic Bank Acting Chief Executive Abraham Ongenge said the initiative is inspired by the determination of Kenyans who continue to pursue growth despite economic challenges.
“The Keep Growing campaign is a tribute to the resilience of the Kenyan spirit that starts with ambition, strengthened by challenge and driven by motivation. It is our response to Kenya’s vision of building a resilient economy powered by MSMEs and manufacturing,” said Ongenge.
The bank said the campaign draws from insights gathered through engagements with retail customers and small and medium-sized enterprises (SMEs), many of whom are navigating rising costs while seeking opportunities to expand their businesses.
Stanbic noted that the initiative comes as Kenya’s economy is projected to grow between 4.5 and 5.5 per cent in 2026, supported by easing monetary policy and increased lending activity.
Head of Brand and Marketing Lilian Onyanch said the campaign will spotlight entrepreneurs and businesses that have overcome challenges to achieve growth, while inspiring others to pursue similar success.
“Through this campaign, we want to celebrate resilient entrepreneurs and empower the next generation of business leaders through authentic stories of growth,” she said.
As part of the initiative, Stanbic Bank will showcase homegrown enterprises across the country and highlight their contribution to economic development through various media platforms.
The campaign launch comes as the lender reported a five per cent rise in first-quarter profit after tax to Sh3.5 billion, driven by balance sheet growth and disciplined cost and risk management.
Stanbic Bank says it remains focused on expanding financial access and supporting business growth as it advances its long-term strategy in Kenya and across the region.
